The folks at The Blue Buffalo Co. are sooo lucky. They get to bring their dogs to work!! Blue Buffalo is a natural, holistic pet food company, based in Wilton, CT. Very cool company...the dogs and their people.
The Blue Buffalo Co. offices had moved into a new location, prompting a redesign of the lobby. Although an interior designer was involved with the overall plan, the company had a very clear idea of what they wanted. The vision was to feature the logo on an accent wall of imported barn siding from Canada. Kind of a vintage, old feed store look...as if the buffalo logo had always been on the side of that old barn.
We first projected "Blue", the buffalo, onto the wall. Next, we used a Modello stencil for the positioning of the lettering. All images were painted with iron paint.
Once the paint had cured overnite, we carefully spritzed and sponged on a metal reactor. This is a solution that forces the iron paint to rust. We let the images 'rust' over the weekend.
Having achieved the desired rustiness, we dry-brushed the images with a custom blue glaze, then randomly sanded back color and rust. We went back and forth with the glaze and sandpaper, until we felt the logo was as aged as the barn boards.
The end result was just as The Blue Buffalo Co. had envisioned. It's as if their logo had, indeed, been on the side of that old barn in Canada.
Bring your dogs to work if you can!
Susan and Tracey
FWS
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